Empowering Insights: Prof. Sam Garg on Women Entrepreneurship in Korean Livestreaming

On 21 September 2023, CEDITRAA fellow Prof. Sam Garg kicked off the TIE Conference in Frankfurt with a thought-provoking keynote on Women Entrepreneurship in Korean Live Streaming. The audience engaged in a lively discussion on the evolving landscape of Korean live streaming, its emergence as a new business model for women, and the challenges they encounter.
The TIE Conference, short for “Technology, Innovation, and Entrepreneurship,” is a vibrant platform for German-speaking researchers with varying levels of expertise. The event encompasses a diverse array of keynotes, presentations, and discussions, covering an extensive range of topics including Entrepreneurship, Innovation Management & Strategy, and Patents & Trademarks, addressing emerging challenges with innovative strategies. The insights from the TIE Conference seamlessly align with CEDITRAA’s mission, enriching our understanding of the digital cultural landscape in Africa & Asia. And with Prof. Sam Garg joining CEDITRAA as fellow, we gain a fresh perspective, enhancing our collective expertise.